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Get a $100 Walmart Gift card!

!!! Get a $100 Walmart Gift card !!!







Walmart Corporation:

Walmart was founded in 1962 by the late businessman Sam Walton. Its head office is located in Bentonville, USA. It is a multinational retail company that operates chain of stores and groceries in many countries, such as India, China, Africa, Canada, Japan and many more.

Walmart timeline:

1962: The first store opened in Rogers, USA.

1967: The Walton family owned 24 stores, sales reached $12.7 million.

1972: WMT was listed on the New York Stock Exchange. Sales across 51 stores reached $78 million.

1980: Annual sales reach $1 billion, faster than any other company at the time.

1991: Through a joint venture with the Mexican company Cifra, Walmart opens its first store outside the USA.

1993: Walmart celebrates $1 billion in weekly sales.

1994: Walmart business arrives in Canada.

1996: Walmart business arrives in China.

1998: Walmart celebrates $100 billion in annual sales.

2002: The company enters the Fortune ranking of the largest US companies for the first time.

2005: The company contributes $18 million and 2,450 truckloads of supplies to the victims of Hurricanes Katrina and Rita.

2015: The number of employees reaches 2.3 million, and the number of customers reaches more than 200 million customers per week.

2018: Walmart changes its legal name from Wal-Mart Stores, Inc. to Walmart Inc.

The reason for Walmart's success:

The reason for Walmart's success is linked to several strategies that it has successfully followed, and in a way that achieves its vision and mission:

Low Prices:

“Working together, we can lower everyone's cost of living and give the world a chance to learn what it means to save money and live a better life," says Walmart founder Sam Walton.

The main reason and the first strategy that the company is working on is to provide products and merchandise at a low price compared to competing stores, and it offers a lot of offers and discounts over time. This helped it spread quickly and widely among the people and increase its market share.

Wide assortment of products:

In addition to low prices, the availability of a wide variety of products and merchandise is also an important factor in the success of Wal-Mart, targeting everything that people may need, from groceries that sell foodstuffs, to selling handicrafts and sporting goods.

This strategy includes providing new products in new markets, which are usually in a sector in which the company has not yet operated. For example, the company entered the digital video market with its acquisition of Vudu. However, this strategy remains secondary, and if it is not possible to provide some products at a low price, the company avoids selling it.

Wide spread:

Walmart supports its business growth by strengthening itself in the labor market, always opening new stores in new countries. Customers can purchase these products either online or by visiting their more than 10,500 stores distributed in 24 countries around the world, covering an area of approximately 34 million km, and employing about 2.3 million employees in about 50 countries around the world.

An estimated 90% of Americans live within 15 minutes of a Walmart. In addition to thousands of stores that are widely distributed between cities.

Shipping:

The company is trying to reduce the cost of shipping and warehousing to the maximum degree, so it established its stores close to the stores, and invented a new method of shipping, where the goods are transported directly from the next truck to the departure directly after the goods are sorted, without the need for long and expensive storage.

Wal-Mart was one of the first companies to deal directly with manufacturers, and this allowed the company to avoid shortages or oversupply of merchandise.

The company works constantly to ensure that the goods are transported without damage to them. Drivers follow the shortest route to avoid wasted time and energy on the road, and thus companies save a little on the cost of fuel, which is reflected in the reduction of prices of goods and products. By comparing 2005 to 2014, Walmart improved transportation efficiency by 87.4%.

finally

After we know the reason for the success of Wal-Mart, it must be noted that Walmart is not without criticism, as some see that the low prices are reflected in the company's employees about low wages, in addition to many issues of human resource management in the organization.

There is also criticism about the long-term negative economic effects that the company may cause. What do you think? Is the company really working to improve people's lives by lowering its prices? Or is it just a marketing slogan?